Selected Work · David Diggz
I don't do decoration.
I do declarations.
Brand identity, book design, art direction, photography, and film, each began with a problem: a message that needed a form, a vision that needed a system, a story that needed a stage.
Book Design · Art DirectionClient2025
Someone To Watch Over Me
Full cover, rear, spine, and launch campaign, for author Angel Yaqar, Lovely Words Imprint.
A story about a girl the world overlooked deserved a cover that stops you where you stand. I built the whole package, front, rear, spine, the in-world details, and the pieces that put it on the shelf and in the feed. Identity and form doing the work together, so the book is understood before it's ever opened.
Brand Identity · Visual StorytellingClient2025
Yisrael Exchange
A marketplace built on cultural pride and collective ownership, given a language to match.
They weren't building a store; they were building a system for their people to own together. I built the identity and the story panels, the why behind it, the vendor path, the investor path, with minimalism and cultural pride at the core, so every piece speaks the marketplace's voice.
More from the system
Video · CinematographyClient2025
Motion with a pulse
Cut, color, and camera built to move people, not just show footage. Across legal, wellness, and community.
Signature Reel, director of photography, cinematographer, editor.
Attorney Steve Lee, "Local Hero" · Houston. Broadcast + social. DP, editor.
24/7 Prevention Health & Wellness × AT&T · Brand documentary. Director, cinematographer, editor.
Yisrael Exchange, Vendor Ad · Social/motion. Editor, motion designer.
Sunrise Cafe, Brand Origin Film · a community legacy. Director, cinematographer, editor.
Art Direction · Beauty PhotographyPassion project2021
Intense
Black beauty, shot like it has nothing to prove. Featuring Lateria Gold.
A self-initiated series on strength, resilience, and dark-skinned Black beauty, made to land in the gut, not just the eye. I built every frame around the subject instead of around a trend. Narrative first, visual second.
Our Own BrandArticol Creative Media Services
We build for ourselves the way we build for you
Articol Creative Media Services runs on its own identity system and the 2025 Essentials Guide, the same discipline, applied to us. The standard is the standard, even when the client is our own name.
The one behind it
David Diggz
Founder & Creative Director, Articol Creative · Detroit-born, Houston-based
Design, to me, isn't just about making things look good, it's about making things mean something. Every line, color, and composition should carry weight. A message. A memory. A mission. I approach every project with intention, clarity, and a little rebellion, narrative first, visual second.
I build visual languages for people, movements, and ideas the world wasn't ready for but is finally catching up to. Cultural design that doesn't wait to be invited to the table. It is the table.
I don't just make things. I make things happen, from the brief to the collaborators to the final deliverable that holds up beyond the screen.
David Diggz
